Winning Moves was founded in 1997 by four highly respected professionals in the games industry, who between them have over 100 years of experience.

  • Tom Kremer: Europe's most successful game agent. Tom's greatest claim to fame is having found and licensed the Rubik's Cube® from behind the "Iron Curtain." Tom is also a highly talented games creator.

  • Alex Randolph: Europe's most distinguished games inventor who, sadly, died in February 2004.

  • Mike Meyers: The long-time head of research and development for Milton Bradley, one of America’s best-known games brands.

  • Phil E. Orbanes: The long-time head of research and development for another of America’s great games brands, Parker Brothers. Phil is the world’s leading expert on the game Monopoly®, as well as author of several books and creator of best-selling games.

    In the United Kingdom, Winning Moves was set up in 1998 in Paddington, London and is now one of the leading players in the UK games market.

  • Tom Liddell is the managing director of WMUK and also the Top Trumps Global Guardian. Having been a games inventor with his own business, he joined Winning Moves at its birth in the UK. With a Game of the Year award under his belt for Top Trumps in 2002, and inclusion in the exclusive Cool Brand Leaders 2005, his experience is in making 'must-have' products.


  • WMUK's objective is to be the UK's leading innovator of games product with games such as The Da Vinci Code and Sudoku, and to make Top Trumps a global brand, both in the physical and digital worlds.

    Winning Moves, as a group of companies, seeks to deliver enduring, entertaining and engaging games for generations to come.
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